Maxwell Aesthetics is one of the most reputable and established cosmetic and plastic surgery practices in Arizona. Sonder was tasked with refining their brand for application on all applications. In doing so, we sought to maintain the elegance and craft associated with the work of Dr. Gwen Maxwell MD, FACS. We created a website to showcase the many procedures and medical spa treatments offered along with the many success stories of patients. The results have produced a massive increase in patient inquires and revenue.
Beauty in the Form
We commissioned photographer, Ed Flores, to apply his specialty in capturing people in a way that demonstrates the natural movement found in anatomy and the organic beauty of the human form.