Flower Mill

Introducing Flower Mill, a revolutionary patented device that redefines the cannabis industry. While conventional methods "grind," Flower Mill introduces an entirely new experience. This handheld machine utilizes progressive crumble technology, allowing the herb to break apart naturally, resulting in an unparalleled smoking experience cherished by connoisseurs. Sonder undertook the task of creating a brand-new visual identity, designing product packaging, crafting a convincing message, and executing targeted media campaigns for a successful market launch. With the motto and hashtag "Mill - Don't Grind" leading the way, this messaging captivated an emerging group of early adopters, propelling Flower Mill towards a path of success and recognition in the industry.